A brand marketing consultancy, hardy marketing co. works with small to mid-sized brands, uncovering their unique story and differentiators to give them life. With a focus on shaping cohesive brand strategies, distinctive identities, and compelling narratives, we guide our clients in building brands and marketing plans that deeply inspire their audience.
Who We Are
We’re passionate about turning your vision into a thriving brand that inspires and connects.
Meet Beth Hardy - Founder & Principal
A true brand-builder, Beth has more than 20 years of experience growing successful national, regional, and local brands across diverse industries. She spent her career creating brand identities from scratch, refreshing transitioning brands, establishing strategic, data-driven marketing plans, and building loyal audiences. Having worn nearly every hat within the marketing and communications practice, Beth offers the unique ability to assess a brand from a 10,000-foot view, identify its strengths and opportunities, and develop and execute a strategic and thoughtful plan of action.
Beth began her career on the agency side, working with clients in various industries, from professional sporting events to healthcare to restaurants. After eight years, she moved client-side for a fast-growing restaurant brand. She created a home in the industry for 13 years, advancing to VP of Marketing for one of North America's largest fast-casual restaurant platforms, with nearly 800 units across two brands. There, she led extensive brand strategy, launched hundreds of new products, opened locations across the country, developed digital advertising strategies, established marketing and communications plans, and tested, learned, and tested some more.
Working with clients again is a true full-circle moment for Beth, who gets tremendous joy from supporting amazing brands in fulfilling their goals and dreams.
Our clients are seeking to:
Rebrand, refresh, or launch a new brand
Launch new products or services
Raise awareness
Increase frequency and traffic
Develop and implement successful marketing strategies
Reach sales goals
From defining your design look and feel to sharpening your brand voice, storytelling, and communications strategy, we ensure every touchpoint conveys your purpose and values.
Beyond branding, our expertise also extends to creating impactful digital strategies that elevate your presence and help drive sales and traffic in an ever-changing marketplace. Whether it’s SEO and digital advertising or social media strategy and email marketing, we develop and execute plans that meet your goals and expectations.